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The price of “sexier showers” and “extra freshness”!

The price of “sexier showers” and “extra freshness”!

  Don’t we simply love it when our soaps and shampoos work up a good lather in the shower? Modern-day advertising makes it look ever so enticing that we’ve psychologically connected bubbles with the ability to clean.  Truth be told, we pay a price for this indulgence, because one of the key ingredients to work up all that lather is Sodium Laureth Sulfate (SLES), a foaming agent that has some not-so-desirable side effects. Found in several brands of body wash, soap, shampoo, face wash and toothpaste, it is known to cause allergic reactions, itchy eyes, and the scalp dry and...

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